Free SEO Tools

Practical tools for keyword research, technical SEO, content analysis, and campaign tracking. Everything runs in your browser: no sign-up, no data stored.

Local SEO

Local SEO Audit Tool

Check a business page for local search signals and get a prioritised checklist.

Google Review Link Generator

Generate a direct link for customers to leave a Google review. Boost local SEO.

Keyword Research

Keyword Cannibalisation Checker

Find queries shared by several pages in a Search Console export.

Keyword Suggestions

Scrape Google Autocomplete suggestions across 8 regions with a-z expansion.

Technical SEO

Schema Validator

Check JSON-LD syntax, graph nodes and Google supported properties.

XML Sitemap Generator

Crawl internal HTML links and download a sitemap draft.

Schema Markup Generator

Generate valid JSON-LD or Microdata structured data across 16 schema types, from FAQ and Product to JobPosting and Event.

Robots.txt Generator

Build a valid robots.txt with a visual editor. Includes AI crawler blocking presets.

Hreflang Tag Generator

Generate correct hreflang tags for multilingual sites in HTML or XML sitemap format.

Redirect Chain Checker

Follow and visualise the full redirect chain for any URL. Detect loops and 302s.

AI & Prompts

llms.txt Generator

Draft a proposed llms.txt file from your site details and links.

SEO Prompt Library

20 customisable ChatGPT, Claude, and Gemini prompts for demand mapping, topical maps, briefs, schema, and AI search.

On-Page SEO

Meta Description Generator

Create six editable search descriptions with width estimates.

SERP Snippet Previewer

See exactly how your page will appear in Google search results before publishing.

Bulk Title Tag Checker

Check multiple title tags at once for character count, pixel width, and truncation.

Analytics

UTM Link Builder

Build UTM-tagged campaign URLs with presets for common sources and mediums.

SEO ROI Calculator

Forecast clicks, leads, revenue, payback, and first-year ROI from a keyword's volume and target ranking.

Content

Keyword Density Checker

Analyse word frequency, 2-word and 3-word phrase density in your content.

Readability Score Calculator

Check Flesch Reading Ease, Flesch-Kincaid Grade Level, and Gunning Fog Index.

Internal Link Suggester

Find internal linking opportunities between two pages by matching anchor text phrases.

Word Counter

Count words, characters, sentences, and paragraphs. See reading time and top keywords.

Text Diff Checker

Compare two texts side by side. Highlight additions, deletions, and modifications.

Website Audit

AI Visibility Checker

Inspect crawler directives, schema and page structure. Technical heuristic checks, not observed AI retrieval or citations.

Website Grader

Get an instant A-F grade covering SEO, page speed, security, and content quality.

Website Speed Checker

Test Core Web Vitals - LCP, CLS, and more - with actionable speed recommendations.

Broken Link Checker

Scan any page for broken links and 404 errors. Export results as CSV.

SSL Certificate Checker

Check SSL expiry, issuer, and chain validity. HTTPS is a Google ranking signal.

Social & Sharing

Open Graph Preview

See how your URL looks when shared on Facebook, Twitter/X, and LinkedIn.